From Monday the 1st of October discount online beauty store DollarCosmeticClub.com.au will pledge 100% of its sales to the McGrath Foundation, aiming to raise a staggering $250,000 in October.

The dollar deal website launched last month to offer online shoppers the chance to purchase beauty products from recognised brands such as Revlon, Rimmel, Maybelline and L'oreal for $1[i].

Dollar Cosmetic Club founder & CEO, Issac Elnekave says; "committing to donate 100% of all product sales is awesome because the more we sell, the more we donate. And our members still get to spoil themselves a little too".

Elnekave is available to discuss the pink initiative and the need for the public to get clicking throughout October to help raise much needed funds and awareness for McGrath Foundation.