This program is designed to inspire mums to kick start their business goals by entering their great idea for a child-related product into the Grants Program online at Huggies.com.au/muminspired. Huggies will be awarding a total of $110,000 to four mothers to help make their business dream become a reality. Four mums will receive $20,000 each with the people's choice Mum receiving an additional $10,000.