To mark this day, Sunnyfield, one of the largest service providers for people with an intellectual disability in NSW, is proud to launch 'id DAY'.

'id Day' holds significance in the word identity, we are unique in our identity, and people with a disability want to be recognised as having identities, not labels!

The name also reflects the importance of the individual on this day - everyone has their own gifts, aspirations, needs and experiences. Everyone can make a difference to the lives of those with a disability by supporting this day, simply by buying merchandise or making a donation at idday.org.au. For this year's iD DAY, Sunnyfield is highlighting the issue of Acquired Brain Injury (ABI) as this is one of the leading causes of non-genetic intellectual disabilities.

There will be some gorgeous merchandise for sale not only on the 3rd December, but also in the week or so leading up to the day. Or you can purchase merchandise at selected Woolworths and Westfield stores in the Sydney metropolitan and greater area.