Le Coq Sportif
Located in the brand new prestigious Westfield Centre Point, the Le Coq Sportif flagship store will be the face of the French brand within Australia. With a size of 80m2, situated on the Youth Fashion floor, this store will attract both new and devoted consumers eager to re-discover this authentic French label.
The store concept is directly inspired by the recent Le Coq Sportif flagship store in Paris. The brand is all about quality, French-chic, sporting legends and creative threads. Le Coq Sportif or 'The Authentic Rooster' as the label is affectionately known, has finally made the transatlantic journey from it's European roots to clothe the antipodean athletic army.
To showcase the strong heritage of Le Coq Sportif, the aim of the flagship store is to make the products the centre of attention. Through the use of unique structural features including: the hoddie/t-shirt wall to merchandise timeless basics and to play with colours, a footwear wall with removable shoe boxes, and a sporting podium at the rear of the store alongside the visual heritage wall that will feature flagship products and various brand stories.
The rooster's collection go by the vintage 60's look with jersey tracksuits, velvet logo sweatshirts, finely striped polo-shirts and cutting edge trainers and accessories- all created with a dash of daring humour.
Always at the forefront of popular culture, Le Coq Sportif represents sport style with spirit.
Stockist Details: (02) 9256 8450 or visit
www.lecoqsportif.com.au