New Look Vaseline

New Look Vaseline

With a rich heritage spanning over 130 years, Australia's number one body lotion brand, Vaseline has been refreshed with striking new packaging and new brand ambassador, Australia's home grown A-lister, Kate Richie. The new look hand and body range, which features a Dry Skin Conditioning Lotion, Aloe Fresh Hydrating Lotion, Healthy Hand and Nail Conditioning Hand Lotion and Treatment Hand Cream, replenishes skin to keep it soft and healthy everyday.

While many Australians desire to have healthy, radiant skin, there is confusion about how best to care for skin. In fact, only 30% of Australians and New Zealanders use body moisturiser on a regular basis compared to over 70% in other countries, indicating that many Aussies are leaving their skin prone to dryness and looking dull.

One Australian in particular is a strong advocate for healthy skin as well as being a longstanding user of Vaseline- a radio presenter and actress, Kate Richie. Recognised this synergy and Kate's natural affinity with core Vaseline values, trust and approachability, Vaseline has signed up the Australian icon to lead the new advertising campaign, 'Vaseline Heritage: Now and for the Future', where she teams up with her mother, Heather Ritchie, a user of Vaseline for many years.

The new look range is available in a selection of sizes and gives Australians an affordable, yet effective solution to promote the ideal environment for skin to feel smooth and look radiant. Vaseline knows regular moisturisation should be an essential part of Australians' daily skincare regime and is so confident skin will love the new formulations with fresh fragrances ad nutrients, they are offering consumers a money back guarantee on all products.

Katrina McDonald, Vaseline Brand Manager said: 'While all women desire smooth, beautiful skin, many fail to recognise the importance of regular moisturising. To keep skin at its healthy best, now and in the future, daily moisturising essential.'

Look out for the new look hand and body Vaseline range which will begin to appear on shelves in in supermarkets and pharmacies from August. Kate Ritchie is featured in television, print, radio and outdoor advertising.

Vaseline Dry Skin Conditioning Lotion

Vaseline Dry Skin Conditioning Lotion contains essential nutrients and helps ensure skin looks and feels healthy. New look Vaseline Dry Skin Conditioning Lotion:

* Has been refreshed with a new contemporary look, boasting a pale yellow colour scheme and sleek modern packaging
* Is enriched with Vitamins A, E and B5
* Helps to replenish hydration daily, keeping the skin vibrant and feeling healthy
* Contains conditioning moisturisers which promote daily hydration and helps restore the skin's natural moisture balance
* Is non greasy, quickly absorbed and suitable for all skin types.

35ml: RRP: $3.15
75ml: RRP: $3.49
200ml: RRP: $4.99
375ml: RRP: $7.29
750ml: RRP: $10.99
1.5L: RRP: $14.99





Vaseline Aloe Fresh Hydrating Lotion

Vaseline Aloe Fresh Hydrating Lotion is enriched with a quick penetrating conditioner, leaving skin smooth and refreshed. New look Vaseline Aloe Fresh Hydrating Lotion:

* Has been refreshed with a new contemporary look, boasting a pale green colour scheme and sleep modern packaging
* Contains a smoothing aloe and cucumber formula that leaves skin feeling cool and refreshed
* Is enriched with conditioning moisturisers to provide an instant lightweight burst of hydration to relieve dryness
* Has a non greasy formula which is quickly absorbed and is ideal for skin exposed to sun or wind.

200ml: RRP: $4.99
375ml: RRP: $7.29
750ml: RRP: $10.99
1.5L: RRP: $14.99





Vaseline Healthy Hand and Nail Conditioning Hand Lotion

Vaseline Healthy Hand and Nail Conditioning Hand Lotion is formulated to care for hands that are constantly exposed, prone to dryness and require custom hand care. Vaseline Healthy Hand and Nail Conditioning Hand Lotion:

* Has been refreshed with a new contemporary look, boasting a pale pink colour scheme and sleek modern packaging
* Contains a keratin-enriched formula which penetrates nails, making them 50% stronger, so they are less likely to split, chip or crack
* Protects hands against moisture loss for hours
* Is enriched with conditioning moisturieses and Vitamin E
* Has a non greasy formula which is quickly absorbed.


75ml: RRP: $4.89





Vaseline Treatment Hand Cream

Vaseline Treatment Hand Cream helps to improve the condition of your hands by deeply moisturising your skin to smooth out fine lines and wrinkles. Vaseline Treatment Hand Cream:

* Has been refreshed with a new contemporary look, boasting a pale orange colour scheme and sleek modern packaging
* Contains a deep nourishing, formulation that is enriched with Calcium, Vitamins A & E, plus an AHA complex
* Is quickly absorbed to care for your hands and nails
* Will make your hands look younger and feel softer in just a few weeks.

75ml: RRP: $4.89

Stockist: 1800 061 027


www.vaseline.com.au

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