OSKAR the Label

OSKAR the Label

Introducing OSKAR the Label, a unique line of sporty, effortless basics focusing on clean tailoring, impeccable detail and modern silhouettes.

OSKAR the Label encapsulates the insouciant spirit of Downtown NYC whilst still maintaining its quintessential  Australian-chic aesthetic. The result is a concise collection of directional, relaxed looks combining feminine detailing with an androgynous edge.

Synonymous with the -model off duty' look, Oskar the Label offers timeless pieces comprising of chunky knits, funnel necks, oversized hooded knits, blanket cardigans, relaxed boyfriend shirts pared back with easy denim, lounge and track pants.

Launched in 2013, the design philosophy of OSKAR the Label takes inspiration from street style and current trends to deliver easy-to-wear, cutting-edge staples that seamlessly integrate with an existing wardrobe, ultimately creating a signature nuance with modern sophistication.