Priya Body Care

Priya Body Care

Australian owned and made Priya has launched a new body care range with a vision to help
Aussies take time out and be present in their lives, observing that the shower is often the only daily routine where we have the opportunity to pause and enjoy a quiet moment to ourselves.

According to the recent -Stress and Wellbeing in Australia survey'*, Aussies reported significantly
lower levels of wellbeing compared with that of previous years. As a nation, we are leading
increasingly fast-paced lives, filled with meetings, tweets, events, deadlines and duties; it can be difficult to find an opportunity to exhale. In a bid to improve our approach to the day-to-day, Priya's expert dermatologists have handcrafted a range of fragrant shower milks and gels designed to help you focus as you draw a simple breath.

Georgie Scott, Marketing Manager at Priya Body Care, explains the Priya ideology and approach:
'Creating breathing space in our hectic lives is incredibly important and surprisingly hard to do.
The Priya ethos is to encourage people to practice to a simple act of everyday mindfulness as part of their current daily routine because it will leave them feeling cleansed, nourished, present and centered."

'We wanted to offer a really special product with holistic benefits not just for the body, but for the mind too. We're aiming to start a new conversation about mindfulness with consumers through our gentle products and beautiful packaging."

Scott continues: 'From the very first development session we thought about what we really
wanted to use on our own bodies. So we created a range of shower milks and gels that are free
from nasty chemicals and made with delicious dollops of ingredients that have been ethically
sourced and could even be found in our own kitchens."

'Australia is a nation of foodies, and the selection of beautifully balanced blends are inspired by our very own pantry and based on homegrown ingredients such as macadamia, olive oil and goat's milk."

'We are a small Sydney-based business working to bring wholesome choices back into the lives of Aussies everywhere. We've spent more than a year developing these beautiful products that we are so proud of," said Scott.

Encased in bright packaging with a beautiful mandala bespoke to each unique fragrance, this premium range comes in individual 400ml bottles, ideal for the shower shelf.

 

The new Priya range will be one of the first products in supermarket that truly caters to sensitive skin. Often sensitive skin products are synthetic and loaded with chemicals or contain allergens. With real milk and oils, Priya will bridge the gap and offer the first supermarket alternative with mild and gentle ingredients that are carefully blended to optimise their natural benefits.

The Range:

For dry and sensitive skin:

 

Real Macadamia Oil Cleansing Shower Gel. For happy souls: With bright bursts of
Kakadu plumb, fresh fig and cassia bark. Contains Australian macadamia oil expressed from
the macadamia nut and is rich in Omega 6 & 9 essential fatty acids to help moisturise skin

 

Real Olive Oil Cleansing Shower Gel. For earthy souls: With botanical notes of garden
cucumber, clary sage and lavender oils. Contains Australian olive oil pressed from the olive
fruit and is also rich in essential fatty acids.

For very dry and sensitive skin:

Real Goat's Milk Cleansing Shower Milk. For gentle souls: Delicately blended with soft

wisps of french vanilla and hazelnut. Contains Australian goat's milk rich in high amounts of
vitamins (A, B1, B2, C & D), minerals (Calcium, Sodium, Magnesium) and essential fatty acids.

 

Real Coconut Milk Cleansing Shower Milk. For summery souls: Deliciously layered
with juicy hints of fresh cut lime. Contains coconut milk rich in coconut oil produced by grating
fresh coconut and gently extracting the oil and aroma compounds.

Priya Shower Milks & Gels are available at Woolworths for $8.99 (RRP). Priya products are sensitive, so shake before use for the best possible experience. For more information, please visit www.priyabody.com.au.