Reebok Scores Rugby World Cup Coup

Continuing its position as one of the leading worldwide sports brands, Reebok is proud to be to be the Official Sportswear Supplier of Rugby World Cup 2003.

With a heritage dating back to 1895, Reebok has enjoyed ongoing success from as early as the 1924 Paris Olympic Games. This legacy continues with some of the greatest modern day athletes including Venus Williams, Andy Roddick, Allen Iverson, Steve Francis, top football teams including the Welsh Rugby Union team and Liverpool Football Club, as well as a ten year deal in the US as the sole licensee for the NBA and the NFL.

As the official sportswear supplier, Reebok has designed two official shoes to commemorate the Rugby World Cup 2003. This includes the World Cup Classic shoe and the Webb Ellis Cup Limited Edition Shoe This is the first time in the history of the tournament that a shoe has been developed as part of the merchandise range.

The Webb Ellis Cup Limited Edition Shoe has been produced in a series of only 2003 pairs worldwide, each shoe individually numbered and bearing the William Webb Ellis Cup insignia. Sporting a navy and gold design detail, the Webb Ellis Limited Edition Shoe retails at $179 and is available at Rebel Sport, Footlocker, True Alliance and selected David Jones and Australian Way stores nationally from mid August.

The Reebok World Cup Classic Shoe is a casual trainer based on Reebok's best selling men's classic. Bearing the white, green and blue design insignia, the shoe is fully branded with Rugby World Cup 2003 and features the 'ice' transparent graphic sole. The World Cup Classic Shoe retails for $159 from the same outlets, as well as select sports retailers. For further stockist enquiries call (02) 9698 7000.