VS Sassoon Digital Sensor Range

Intelligent & Luxurious

Introducing the VS Sassoon Digital Sensor Range – every heat styling tool you need for beautifully styled, healthy hair

Iconic hairstyling brand, VS Sassoon has unveiled the latest revolutionary product innovations to join its award winning collection – the Digital Sensor range of smart hair styling tools. This innovative flagship range has been developed with advanced haircare technology to deliver maximum hair protection, enhancing hair health and providing ultimate styling results on all hair types.

Joining the heralded VS Sassoon Digital Sensor Hairdryer are its new-to-market sister styling tools, the VS Sassoon Digital Sensor Hot Air Styler and the VS Sassoon Digital Sensor Straightener.

Research conducted by VS Sassoon identified that damage caused by heated styling appliances is among the top three concerns Australian women have when styling their hair. The new Digital Sensor range tackles this concern head-on. Introducing intelligent digital sensor hair protect technology, which protects hair from excessive heat damage by sensing, computing and adapting heat, resulting in enhanced hair health and ultimate styling results – smoother, shinier hair and long lasting styles.

European designed and engineered, the three hair-friendly styling tools that make up the Digital Sensor range feature unique benefits:

The VS Sassoon Digital Sensor Hairdryer, featuring a next generation EC digital motor which delivers VS Sassoon's fastest drying results to date, superior ionic conditioning technology that actively eliminates static and tames frizz and smart hair protection technology made possible through the digital sensor that maintains a uniform and constant hair safe temperature of 70°C and optimized airflow to deliver optimal hair protection, fight frizz and protect against colour fade.

Unlike traditional hairdryers that rely on high heat (up to 100°C) to dry hair, the Digital Sensor Hairdryer intelligently optimizes a high air pressure and speed for exceptionally fast drying without high temperatures, ensuring hair remains smooth, healthy, shiny, luscious and frizz free.

With three professional styling attachments, including super fine 4x75mm concentrator for expert styling results, fine and wide 6x90mm concentrator for a sleek and straight finish and a professional diffuser for drying natural curls, the Digital Sensor Hairdryer delivers smoother, shinier and healthier hair time after time.

The VS Sassoon Digital Sensor Hot Air Styler, combines a quiet motorised spinning brush with optimized sensor controlled airflow for easy one-hand styling. Designed to reduce hair damage and dullness thanks to smart hair protection technology which is made possible by the intelligent digital sensor. The digital sensor works to maintain a uniform and consistent airflow, while eliminating hot spots that cause damage to the hair fibre.

Perfect for creating sleek styles with volume or a quick refresh between shampoos, this styler features Even Flow Technology with perfectly balanced blow hole patterns that are ideally positioned to guarantee powerful airflow and ionic conditioning technology that actively eliminates static and tames frizz to give ultimate high shine and silky smooth results.

Two directional rotation, left and right, allows for ease of use and endless styling possibilities. With three ceramic styling attachments including 50mm bi-directional anti-static rotating brush (ideal for longer hair), 40mm bi-directional anti-static rotating brush (ideal for shorter hair) and a 3D styling paddle brush ideal for smoothing with volume and natural drying, the Digital Sensor Hot Air Styler delivers the ultimate salon smooth blow-dry finish at home.

The VS Sassoon Digital Sensor Straightener, takes the guess work out of choosing the correct heat setting for different hair types. Designed with smart heat protect sensor mode thanks to the intelligent digital sensor that continually monitors and adjusts the plate temperature according to the characteristics of the hair, like moisture, to ensure optimal consistent and even styling for healthy, protected hair.

With advanced ceramic heating up to 235°C giving superior fast-action heat transfer and constant even heat, achieve salon straight results in one pass that last; or create curls and waves that wow. Advanced Sol-Gel technology combined with luxurious ceramic plates gives ultimate glide and longer lasting results, for enviable shine with every pass.

The time is now to style smarter with VS Sassoon's most intelligent and luxurious range of styling tools ever.

The VS Sassoon Digital Sensor range is available from October 2018 at Shaver Shop, Myer, David Jones and Harvey Norman. For more information please visit www.vssassoon.com.au/women

VS Sassoon Digital Sensor Hairdryer, RRP $249.95
VS Sassoon Digital Sensor Hot Air Styler, RRP $99.95
VS Sassoon Digital Sensor Straightener, RRP 99.95