Yumi Autumn/Winter 2011


Yumi Autumn/Winter 2011

Yumi Autumn/Winter 2011

The Autumn/Winter 2011 collection at Yumi offer a positive progression in their design, fusing the quirkily silhouette with a darker undertone to the collection and a deeper emphasis on fabrication and finish creating modern must-have items. Detachable jewellery including Cameo's and pearls create versatile modern touches throughout.

Divided into three distinct trends, 'Enchanted Darkness' provides inspiration for the first story with a twisted take on the traditional fairytale. Inspired by moonlit gardens enlivened with multicolour firework sparks; intriguing and compelling, feminine and dark, floral prints are blurred and distorted to arresting results. Structured tailoring techniques applied to shoulders create a unique and contemporary silhouette. A predominately monochrome colour palette of ink tones set against a rainbow of brights highlighted with metallic flashes.

The world of luxury and opulence provides inspiration for the backdrop to the second trend, fusing romance and historical dress with modern deign; a truly 'Romantic Lux' collection of must-haves. Pearls and chains are set against textured fabrics with added shimmer and opulent faux fur to create a luxurious feel. Gothic undertones can be seen throughout the collection whilst envisage a colour palette featuring precious blacks, whites from vanilla to snow and warmth added through chocolate berry tones.

The finale to the collection offers story-telling reminiscence for every little girl at heart with 'Winter Nostalgia'. Scandinavian log cabins and roaring fires set the scene, vintage wooden soldiers and dolls add innocence to the range. Remaining true to the youthful aspects of the Yumi style but with twists of chic styling, quirkily fairisle knits displaying folk hearts and love-birds whilst crocheted necklines add a classic edge to these soft shift shapes offered in smoky greys, earth tints and sumptuous rich plums.

Yumi Head of Design Catrin Watkins comments: "The Yumi woman is synonymous with her confident and quirkily style; Autumn/Winter is her season. This season go for textures, layering and confident shapes."


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