Tyler Johnston hits our shores for Schwarzkopf Professional

Look out for the first draft of the official MAFW schedule to be released next Tuesday!

Creating the key looks at MAFW and representing the cream of new British talent, Tyler has been a Global Ambassador with Schwarzkopf Professional for the last three years.

His hectic work schedule includes fashion editorial work, the international show seasons of London, New York, Paris, Milan and now Australia, as well as supporting a portfolio of high-profile personal clients.

Tyler's personal clients include such luminaries as David Beckham, Liam Gallagher, Natalie Imbruglia, Jamiroquai, The Who, Oasis, The Spice Girls, Courtney Love, Victoria Beckham and artists such as Tracy Emin.

His portfolio includes work for Italian Vogue, English Vogue, Japanese Vogue, German Vogue, Visionnaire, W Magazine, The Face, ID, 10 Magazine, Dazed&Confused, Pop, L'Uomo Vogue, Marie Claire UK and Marie Claire Italian.

Call to action
If you are planning on attending MAFW's Spring/Summer Collections from Monday 3 May to Friday 7 May you need to register your attendance now. Please email Lucia Labbate l.labbate@afievents.com.au with your full details including; Company, Name, Position, Postal Address, Phone, Fax and most importantly your email address.

Please note:
You must be currently employed in the fashion industry as this is a trade only event and is not open to the public.
Your details will be passed to designers for them to extend invitations to their shows*
If you are registering on behalf of other members from your company please be sure to add their full details as above
If you will not be attending for the whole week please make this clear in your email
* Invitations to all collection shows are at the discretion of the designers.

Travel & Accommodation
To book your accommodation, contact MAFW's preferred travel agent, Goldman Travel Corporation who have negotiated a variety of affordable airline and accommodation packages tailored to meet the needs of all domestic and international attendees. For further information please contact sales@goldmantravel.com.au or phone toll free 1800 009 833.

The Westin Sydney is offering special rates for MAFW members and friends, which represents a substantial saving off their normal rates.

To book The Westin Sydney, and to enjoy from privacy of your own room, the latest footage direct from the MAFW catwalks please also contact Goldman Travel toll free on 1800 009 833 - book soon to stay at MAFW central rooms are filling up quickly.

International buyer update
Confirmations are coming in thick and fast. Buyers confirmed to date include Henri Bendel, Saks, Neiman Marcus and Elizabeth Charles (pictured) - USA, Villa Moda - Middle East, Fenwick, Selfridges and exclusive boutiques Antipodium, Austique and Coco Ribbon - UK, Trixillini - Singapore, American Rag Cie - Japan and Lane Crawford - Hong Kong.

Important information for Designers and Exhibitors
Can you please ensure that you have submitted all requested details for the MAFW website to Sophie Miller, s.miller@afievents.com.au or Kannon Rajah k.rajah@afievents.com.au by Wednesday 7th April. The website is the major resource of information for buyers and media...don't miss out on possible opportunities!

FASHION FIX

Congratulations...
To Mira Vukovic of Mad Cortes for taking out the $10,000 Tiffany's New Designer Award during Melbourne Fashion Festival last month. Look out for her exciting new Spring/Summer collection during MAFW.

Take 5
For the first time, MAFW has integrated into the event its own members lounge. The BenQ MAFW Members lounge is located on the ground floor of the Overseas Passenger Terminal. Members can now take in the views of the Opera House while having the opportunity to relax, network, surf the net or catch up between shows. Keep an eye out for the next newsletter for full facilities.

The MAFW Directory
The MAFW Directory is provided to all MAFW members and serves as the definitive resource for information on participating designers and exhibitors with more than 5000 produced and distributed at the event.

Maximise your presence at MAFW by advertising in the MAFW Directory. Advertising sales are currently open, please contact Lucia Labbate l.labbate@afievents.com.au for more details.

Delegate Bags
When you register onsite at MAFW look out for your MAFW delegate bag, specially designed and produced by marie claire and filled with lots and lots of goodies.

New stores open doors
Roy, Scanlan & Theodore and Easton Pearson are all opening up shop in Paddington in the lead up to MAFW.

International Delegates
All international delegates wishing to attend MAFW's Spring/Summer collections, please contact Jodi Pritchard j.pritchard@afievents.com.au