Maria Sharapova Sugapova Lolly Collection

Maria Sharapova Sugapova Lolly Collection

On Friday, January 11th, 2013, international tennis sensation Maria Sharapova hosted a global launch of Sugarpova, her own delectable range of lollies at Crown's Riverwalk, Melbourne.

Sugarpova is a premium lolly brand that reflects the playful personality that is Maria Sharapova. This delightful range of classic candies, with a fashionable twist comes in 12 delicious flavours. The range includes gummies, sours and gum balls with bears, lips, gummy high heels, purses and sunglasses, rainbow stripes and it just wouldn't be tennis without, Tennis Gum Balls in lemon-lime yellow. All beautifully packaged and stamped with a pair of vibrant lips and a quirky name such as cheeky, sassy, sporty, spooky, splashy, smitten, silly, flirty or chic.

Self confessed sweet tooth, Maria developed the range to bring her own trendsetting style to sweets. Maria has taken the traditional standard of gummy lollies and transformed them into a luxurious and stylish treat.

'When I couldn't find what I was looking for in the marketplace, I decided to create the type of candy that girls like me crave. I wanted something that could bring the fun and passion of gummy candies to life, and be my own little project from start to finish," stated Maria. 'It has been so fun developing my dream candy line. I can't wait for Australia to see what we've created."

Crown Towers Hotel as well as all of Crown's convenience stores will be stocking Sugarpova products over the Australian Open period. Sugarpova will also be available at David Jones, davidjones.com.au, Harris Farm and all good independent retailers for $5.99 per bag.

Maria Sharapova is ranked number two in the world by Women's Tennis Association and is a four times Grand Slam singles title winner. She is the world's highest earning sportswoman and United Nations Goodwill Ambassador.

A percentage of sales from the Sugarpova collection will be donated to the Maria Sharapova Foundation, providing assistance programs for youth from Chernobyl affected areas.

Already available in the US, Sugarpova is sold exclusively at premium stores such as Macy's, IT'SUGAR and Henri Bendel in the US, Selfridges in London, and Colette in Paris with plans to expand internationally.

This is the first international launch for the Sugarpova brand outside of the USA. Maria personally chose to present her brand to Australia, rather than anywhere else in the world. The event will be open to the media and public and is a chance to see this tennis legend in person and try these delicious sweets.

For more information or your nearest retailer visit: www.sugarpova.com or www.davidjones.com.au