Hazelnut spread is not the kind of food you'd expect to see fitness gurus, personal trainers and fitspo influencers getting excited about. With Australia's hunger for low sugar foods increasing, Nuttvia's delicious hazelnut spread with 97% LESS sugar and ZERO palm oil is filling the gap.
Launched in 2017, Melbourne man, Samuel Tew, sought to offer consumers choice in a market that is quickly growing.
According to research by Nielsen, Australian consumers are changing their purchasing habits, buying more healthy products and low sugar items. Nielsen reports growth of 2 - 6 percent across low sugar biscuits, spreads, dips, and snacks, while their high sugar counterparts plummet.
"Australia's love to indulge but they're on a journey towards health and are prepared to look for healthier alternatives as long as the product ticks all the boxes and tastes great," says Sam.
Having successfully launched Natvia, the 100% natural global sweetener brand, Sam has been working to change people's behaviour towards sugar for over ten years.
Not only has Nuttvia cut all added or refined sugars from its ingredient list but it's also 100% palm oil free and has been certified by the Orangutan Alliance No Palm Oil Seal.
Australian's, more than ever, are looking for healthier ways to indulge, both nutritionally and environmentally. Nuttvia offers consumers the choice to make a more conscious purchasing decision without compromising on flavour!
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