What to do with your old wedding dress

With an estimated 10 million once-worn old wedding dresses out of circulation, tucked away in lofts in the UK alone, and every sustainability-conscious bride asking the question "what do people do with their wedding dress after the wedding?", this book provides some answers.

Published on this week, (just as the bridal season is closing), the premise of Relovable is very much in tune with the current zeitgeist of circularity, community and creativity and it highlights both Caroline's design and creative expertise. With step-by-step advice on transforming your gown - whether by dyeing or repurposing - readers will be inspired to unpack their wedding dress and rediscover its beauty and value once again.

Relovable has already become a runaway success since launching at British Bridal week and sales have been astonishing. The author is next appearing as an official speaker at The Good Clothes Show at the NEC in Birmingham, UK, talking about sustainability within the bridal industry and how to repurpose your old wedding dress.

Featuring breathtaking photography and illustrations, as well as stories from HRH Princess Beatrice, Livia Firth and Amelia Murs, the book is packed with quotes from real brides, and includes a ground-breaking wedding dress upcycling project with the London College of Fashion. Relovable lifts the veil on how the bridal industry works and gives the reader a peek behind the scenes, explaining how wedding dresses are made and why they cost what they do, all the while demonstrating ways they can shed their reputation for only being worn once.

The author says:

"Brides are becoming increasingly aware of the environmental impact of their wedding dress choice. During their dress fitting, they ask what they should do with their gown after the wedding, and this is what sparked the making of this book. Sometimes the question is prompted by curiosity, and brides often feel a sense of waste at only wearing it once. Sometimes it is because they've overspent and are wondering if they can sell or rent it afterwards. Many wouldn't dream of parting with it, but they would like to store it properly and to know what the other options are, and this book covers the topic from every angle."

Why buy Relovable?

Relovable makes a perfect and considered wedding gift for any bride-to-be, or those who are keen to embrace the fun world of upcycling. Sustainably produced, for every sale of Relovable, 10% of the cover price will be donated to the Fashion and Textile Children's Trust.

https://carolinearthur.com/shop/product/relovable-what-to-do-with-your-old-wedding-dress/